Microsoft’s approach to responsible AI is built around a clear idea: people will not use technology they do not trust. To earn that trust, Microsoft keeps humans at the center of how AI is designed, developed, and deployed.
Since 2016, Microsoft has grounded its AI work in six core principles, formally adopted in 2018:
- Fairness
- Reliability and safety
- Privacy and security
- Inclusiveness
- Transparency
- Accountability
These principles act as a “North Star” whenever new AI capabilities or risks emerge. They shape policies, tools, and day-to-day practices across the company.
To operationalize these principles, Microsoft uses the NIST AI Risk Management Framework, which organizes work into four functions:
- Govern – define policies, roles, and responsibilities.
- Map – identify and understand AI risks.
- Measure – assess risks and the effectiveness of mitigations.
- Manage – implement and refine mitigations across the AI lifecycle.
In 2024, Microsoft expanded this approach to cover more modalities (such as images, audio, and video) and to support agentic, semi-autonomous systems, which are expected to be a major area of AI investment in 2025 and beyond.
Research and real-world experience also play a central role. Microsoft created the AI Frontiers lab to invest in core technologies that push AI capability, efficiency, and safety, and it continues to use insights from deployments and stakeholder feedback to refine governance practices over time.